01
Build the hypothesis and database
We study the product, market and target audience, then build account segments and verify the right decision-makers.
ICP and segmentsCompanies and decision-makersVerified business contacts
Qualified leads through Email and LinkedIn.
Polza builds repeatable B2B outbound systems for technology companies and complex markets worldwide.
qualified leads generatedB2B companiesdays to launchqualified leads per month
Selected international cases
Technology, software, FinTech, MarTech and complex B2B campaigns across international markets.
Itexus
Rarematrix
INXY
AppsLift
Beautylizer
Glue Masters
ProxeetHow we bring clients.
A structured process turns market hypotheses, contact data and personal sequences into qualified commercial conversations.
02
Launch personal outreach
We write sequences for each segment, add relevant reasons to engage and launch through the right Email and LinkedIn infrastructure.
3+ coordinated touchpointsCompany-level personalisationDeliverability control
03
Turn interest into qualified leads
We qualify replies, separate noise from commercial interest and improve campaigns using the live funnel.
Reply qualificationWeekly funnel reportingNew hypotheses from response data
Built for any
complex B2B.
Our strongest portfolio is in technology and digital, but the method works wherever there is a clear buyer, a meaningful contract value and a reachable market.
B2BWORLDWIDE
SaaS / IT
Software, platforms and infrastructure
Digital agencies
Development, marketing and specialist services
FinTech / MarTech
Complex products with specific buying roles
Manufacturing
Equipment, components and industrial solutions
Other B2B
Logistics, HR, professional and operational services
Not mailings.
A lead-generation system.
One team owns the route from market hypothesis to a qualified handoff. Automation supports the work; it does not replace relevance.
Company-level personalisation
Messages use the company context, segment and business reason to engage.
Research before scale
ICP, database and hypotheses are approved before campaign volume grows.
5–14 days to launch
Infrastructure, data and sequences are assembled as one controlled system.
Transparent funnel
Campaigns, replies, qualified leads and next actions stay visible.
Experience across B2B
400+ companies across technology, services, manufacturing and complex markets.
One accountable team
Research, operations, technology and qualification work in one feedback loop.
Proof across B2B markets.
See how targeting, market signals and outreach turn into qualified demand.
38
01 / 03FinTech / SaaS product developmentUS + Europe
FinTech demand across two markets.
Email outreach built around company news and product-development signals.
16+ hypotheses testedCompany-news personalisation
View full case study 
Explore all 12 international cases across FinTech, software, MarTech, industrial products and complex B2B.
View all case studiesYou see what happens after launch.
Campaigns, segments, hypotheses, replies and next actions stay visible. Polza qualifies interest; your sales team owns discovery, proposal and closing.
- Weekly funnel reporting
- Leads passed with context
- Working segments compared
- Clear owner on the client side
Campaign reportWeek 03
SegmentContactsRepliesLeads
Fintech platforms1,240318
IT services · US980245
B2B SaaS · EU760184
Choose the route.
Give it enough time to learn.
The channel sets how we reach decision-makers. The launch length determines how far we can move from validation to optimisation and scale.
LinkedIn
Best for narrow executive audiences and account-level touchpoints.
Focused reachfrom $1,500EmailBest for scalable market tests with a larger reachable database.
Fast validationfrom $2,500Email + LinkedInBest for high-value accounts that need recognition across channels.
Full coveragefrom $3,500See what outbound could deliver in your market.
In a 30-minute strategy call, we’ll outline 3–5 target segments, estimate your reachable audience and recommend the right Email and LinkedIn launch.
Market + ICP reviewReachable audience estimateRecommended launch scope