The audience is narrow and senior
The market depends on founders, executives or specialist leaders who are easier to identify by role and company context.
Reach the right B2B decision-makers through LinkedIn.
Polza builds focused account lists, prepares well-positioned sender profiles and starts relevant conversations with the people behind B2B buying decisions.
From $1,500Starting monthly fee
~1,500Contacts per month
5–14 daysTypical launch preparation
Qualified leadsPrimary campaign goal
When linkedin outreach is the right fit.
The best channel depends on market reachability, the people involved in the decision and the context needed to earn a response.
Recognition matters before the pitch
A visible professional profile gives complex or high-value offers more context than a standalone cold message.
Every account deserves attention
The contract value justifies a smaller, more deliberate set of companies and tailored reasons to connect.
Everything needed to run the channel.
Polza combines targeting, data, messaging, operations and qualification so your team receives commercial opportunities—not campaign administration.
Account and role segmentation
Prioritised companies and decision-makers organised by ICP, seniority and business context.
Profile preparation
Sender positioning and profile elements aligned with the offer and target audience.
Connection strategy
A clear sequence for profile visits, connection requests and follow-up messages.
Personalised message logic
Concise outreach based on the company, role and relevant reason for contact.
Reply qualification
Commercial interest is separated from polite acceptance and non-relevant responses.
Weekly reporting
Connections, replies, qualified leads and segment-level observations stay visible.
From strategy to campaign launch.
We approve the market, message and infrastructure before increasing outreach volume.
- 01
Define the target accounts
Map target companies, decision-maker roles and the business context behind the outreach.
- 02
Prepare profiles and sequences
Align the sender presence, connection requests and follow-up messages.
- 03
Launch focused activity
Start with a deliberate daily volume that protects credibility and keeps personalisation relevant.
- 04
Qualify and refine
Handle responses, pass viable conversations and improve targeting from live feedback.
Results from similar B2B campaigns.
View all case studiesCompare outreach formats.
Start with the clearest route to your buyers. Add a second channel when it meaningfully improves reach or recognition.
Questions before launch.
Do you work from our profiles?
The sender setup is agreed before launch. We prepare the positioning and operating logic needed for credible outreach.
Is LinkedIn suitable for a large market?
It can be, but its strongest role is usually focused account-level contact. Email is often more efficient for broad hypothesis testing.
What counts as a LinkedIn lead?
A relevant decision-maker showing substantive commercial interest and agreeing to continue the discussion.
Can LinkedIn be combined with email?
Yes. For high-value accounts, coordinated channels can increase recognition and create more routes to the right person.
Choose the channel from the market, not from habit.
We will map your audience, reachable contact volume and first campaign hypotheses before recommending a launch format.