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Kitchen No More: leads.
English-language outbound for food and beverage vending equipment aimed at US hotels and offices.
leads
campaign period
USAmarket
Hospitality equipmentclient category
ChannelEmail outreach
Target audienceHotels, offices and facility operators with a 24/7 food-access use case
The challenge.
Enter a new geography and reach hospitality and facility decision-makers with a clear operational use case.
How the campaign was built.
Each stage had a clear purpose: define the reachable audience, test the message and qualify commercial interest.
- 01
Build the US account base
Focus on hotels, offices and related facilities where 24/7 food access matters.
- 02
Localise the message
Use English copy built around convenience for guests, staff and operators.
- 03
Qualify buying interest
Move relevant equipment enquiries into the client sales process.
Three leads were generated in the US market.
Build the first hypothesis for your market.
We will map the reachable audience, the best channel mix and a realistic launch scope.